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UCI GUSLI RAMADHANI, - (2022) PENGARUH DISPLAY PRODUCT, PROMOSI PENJUALAN, DAN PERSONAL SELLING TERHADAP PRILAKU IMPULSE BUYING PADA KONSUMEN MATAHARI DEPARTMENT STORE MALL SKA PEKANBARU. Skripsi thesis, Universitas Islam Negeri Sultan Syarif Kasim Riau.